Monday 31 October 2016

RESEARCH: THE ART OF THE TITLE NEON DEMON

The Neon Demon is a horror film, it is about a 16 year old moving to Los Angeles to pursue her modelling career, the head of her agency tells her she has potential to become a star but she comes face to face with ruthless vixens. It is directed by Nicolas Winding Refn, 2016

The names shown in the credits are the actors and the production team for the film, these names have been written in different colours every time a new name appears. The background also changes colour which makes the writing bold.

The production company for 'The Neon Demon' is Wild Bunch . By looking at the opening it doesn't give away the period the movie was set in as it doesn't show any actors and there is no narrator. The colours in the background are dark , e.g. dark pink, blue, green and these keep on changing in a slow motion. There are no props in this opening.

For the editing in this opening there is no voices just tense music playing slowly in the background , this gives the effect that it is going to be a horror. The editing is the changing colours and when the title of the film appears at the end it gives the effect that the glitter is being thrown on the screen and then the title appears.

The audience would be drawn in to this opening because of the mysterious changing colours and the tense music that matches it. However it doesn't give away what genre the movie would be.



http://www.artofthetitle.com/title/the-neon-demon/

Tuesday 4 October 2016

Sunday 2 October 2016

RESEARCH: THE ART OF THE TITLE NAPOLEON DYNAMITE

The genre of Napoleon Dynamite is an offbeat comedy, the actor's names are shown on pieces of food throughout the opening which might relate to the rest of the movie. This is the same with the rest of the names of people who worked on the film, the remaining are shown by a pair of hands opening and closing books and grabbing pieces of paper which show the onset names. Each time there is a new name the background changes its material, for example one background material is white fur, then the next is a brown carpet material. The production company for this film is MTV movies, this is shown at the start of the opening on a plate of food surrounded by eggs and the name written in a sauce.

The period of this movie was in 2004, I can tell this because when it shows the name of the main actor/character on a student ID card it says '2004' underneath. I then found out than in an interview with the director the although the clothes and styles in the film look like they are from the 80s, as the movie is set in a small town the characters are behind in the latest styles, but it is set in 2004.

They use pastel and very plain colours for the background and the type of food they use. The props used are the plates of food and pieces of paper that are related to the rest of the film, each time these appear they show names of the actors or someone who had been associated with the film on screen or behind it.

The music they use in the background is continuous beat of a guitar and the same monotone voice of a male singing. There are no sudden changes to the music, for example the voice or beat doesn't go any higher or lower throughout the opening. There is no talking in any of the opening so it doesn't explain the start of the film and they only show one picture of the main character.




http://www.artofthetitle.com/title/napoleon-dynamite/